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How do you rank within the Google Map Pack
The Google Map pack is an enhanced search feature that shows search results as maps with business listings, and is displayed over the traditional blue-link organic results on Google. Ranking in it isn't easy as its appearance is based on various factors - however you can implement top practices to boost local SEO and increase chances of appearing in it for terms relevant to search.
Google takes into account many aspects when deciding on the businesses to include in its Map pack. These include reviews and claims on listings, the degree to which they are optimized your website and Google Business Profile are, among others.
Being included within the Map pack could boost the number of people who walk through your door, calls and overall growth of your company, it can also give your business the opportunity to establish its reputation while giving its competitors an edge who don't rank.
Keep in mind that the Map Pack is distinct from traditional SEO and uses its own algorithm as well as optimizing strategies. To get higher rankings in the Map Pack, you must optimize every aspect of the Google Business Profile (GBP) and seek out positive reviews from customers regularly and develop local landing pages with DataPins.
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Start optimizing the GBP (Google Business Profile) today to increase the chances of being ranked on the Map pack! Your aim should be to enhance your location details, high-quality photos, and written descriptions that outline the services or products accurately and in depth. Also ensure all NAP (name address, address and number) information is the same across platforms (this includes your website and social media).
Backlinks are also an important role in how a company ranks on Google Maps packs and play crucial roles in generating results in the long-run. They can be created by focusing on local keywords through the creation of content that focuses on local SEO keywords, and acquiring links from relevant websites. Though this approach might take longer and require more resources in the beginning, it typically will yield the greatest long-term results.
Quality website as well as Google Business Profile design also play a vital role in how well businesses rank in the Map pack. Therefore, it is important to use the Hike SEO tool to monitor the progress of your website and make any necessary adjustments. Being prominently featured in relevant maps for search terms will increase the amount of traffic, visibility and even success for a small-medium sized business - ultimately leading to increased duration of operations and higher revenue for the business itself.